In this project, we were approached by a startup called "Trademark Tribe" to develop a brand identity that reflected their goal of having a more modern and responsive website.
The client's goal was to create a brand identity that would resonate with their consumers and help position their business as a leader in the trademark industry. Objectives included building a new website, rebranding and driving customer engagement.
We developed a brand strategy that focused on creating a unique and memorable visual identity that would differentiate the brand from its competitors.
One key lesson learned from this project was the importance of aligning brand identity with business values and goals.
We also learned the importance of developing brand guidelines to ensure consistent application of the visual identity across all touchpoints.